">">
Business

Nintendo: increasing your brain power


Can Nintendo increase your brain power.

Has anyoe seen the adverts for for the nintendo Brain age games for the nintendo
DS? I thought it looked really interesting and actually paid attention to the
ad, which is hard nowadays.

nintendo equasion picture

After doing a little research nintendo have sold over 5 million copies of
the three brain games series. In an article on BBC
Technology
it states that “ËœThe first title in the series, Dr Kawashima’s
Brain Training: How Old Is Your Brain?, sees players follow a daily regime
of brain-enhancing exercises’. Unlike Nintendo’s fictional creations,
such as Donkey Kong or Mario, Dr Kawashima really is a leading Japanese brain
expert.

This is an area in computer games which has huge potential and can attract
a relatively untapped market, the over 30s. Is it a great marketing ploy
from Nintendo? Well apparantly research has shown that people who play computer
games have realtively high cognitive abilities in some areas. Mind
hacks
, a favourite site of mine, has an article on it also

It all sounds very interesting and I will be keeping a close eye on this market
in the future.

Some Amazing Comments

Comments

" data-link="https://twitter.com/intent/tweet?text=Nintendo%3A+increasing+your+brain+power&url=https%3A%2F%2Fwww.stevenaitchison.co.uk%2Fnintendo-increasing-your-brain-power%2F&via=">">Tweet
1 Shares

About the author

Steven Aitchison

Steven Aitchison

Creator of Your Digital Formula | Co-Creator of GuidedMind | Creator of The Magic | Creator of Positive Life Affirmations and Author of 3 million likes on Facebook